Liz Adamson is the President of Buy Box Experts, a marketing agency for medium to large Amazon sellers. Liz leads a team of Amazon PPC and DSP strategists who use a data-driven approach to develop and execute on strategy for Amazon advertisers. Since 2011, Liz has worked with Amazon sellers large and small, from brand new startups to established brands, providing both strategic guidance and advertising support, helping hundreds of brands reach their Amazon goals. In 2015 Liz founded Egility, an Amazon digital marketing agency which was acquired by Buy Box Experts in 2020. In addition to her extensive Amazon expertise, Liz has 15+ years of experience in developing, marketing, and selling consumer goods, as well as an MBA emphasizing marketing and brand management.
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